Monday, August 15, 2011

It's All About Marketing

Next Swims: Tue 8/16 5:45AM & 6PM

Last Swim: Mon 8/15 6PM
Water Temp: 71
Waves: Small
Water Clarity: Murky, still lots of silt and sand in the water from the storm
Crew: Cap'n, Patriarch, Diablo, James, Jeff, Jill, Eric, Annie, Mike, Tim, Ben, Cheryl, Rosina, Hannah, Dave

Cap'n advertises a "Skin & Pitsch" Swim, and we get one of the best turnouts and best shot consumptions of the year. Fifteen swimmers and thirteen shots. Some show up for the swimming, some for the shots and some for the great company. And I got to meet some hard core UW-Madison crew and swimmers, whose athletic skills are only matched by their well honed State Street partying skills.

Pirate Steve, the organizer of the Pirates Plunge could probably learn a thing or two from us. Unfortunately he had to cancel the Plunge because of low advance registration. Next year we'll have to show him how's it done.

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